On Leadership
Would You Work For You?
No matter whether you are a leader of many, a leader of a few or a leader of only yourself, effective leadership is a major element in both personal and business success. The challenge to lead well—very well—has never been greater than it is now. An affirmative answer to that tough question, "would you work for you?" has never been more vital.
In this program, Sam Geist encourages particpants to look in the mirror and be accountable for who they see there. He feels that once participants see themselves with all their warts, they are able to make the changes necessary to become the leader they too would like to work for.
The perspective put forward is that leaders must blend together the art and science of leadership with its psychology—to motivate, to inspire and to ensure their staff take ownership of their roles and responsibilities.
On Customer Service
If I Hear Customer Service One More Time I'll...
"Customer Service Secret #1 is to treat your customers like your life depends on it, because it does."
This program provides you with invaluable insights to distinguish your staff and your organization from everyone else in the marketplace. It outlines a new perspective with which to view service. It discusses innovative tools to turn your newfound knowledge into action—to turn intangibles into tangibles. Highlighted are the critical advantages of exemplary service; the moments of truth in every organization; developing excellent service providers; and growing new strategies for the long term.
On Business Strategy
Why Should Someone Do Business With You... Rather Than Someone Else?
"The purpose of every business, large and small, is to get and keep customers. To do it well. To do it everyday. It is the ongoing responsibility of everyone in the organization to ask the questions and to search out the answers to determine 'why someone should do business with them...rather than someone else'—and to ensure those answers are clearly evident to their customers. Every business must do this to create customer loyalty and to ensure their own business longevity. After all, a business without customers... isn't."
To answer this tough question accurately requires an observant eye, an innovative mind and a great deal of practical information.
Sam offers just that in this most-requested, fast-paced program. Developed to encourage interaction, it assists participants broaden their business perspective and begin the vital information-gathering process.
Sam connects quickly with participants, involving them, challenging them from the onset. Facts are presented. Questions are asked. Specific "action" techniques, strategies and relevant examples are outlined.
Throughout the program participants are encouraged to search for new viewpoints, discover new possibilities, discuss their ideas and find appropriate answers to then "must-ask" questions in order to capitalize on their business opportunities.
On Marketing Strategy
Differentiate... or Die
STRATEGIES TO USE DIFFERENTIATION AS A COMPETITIVE ADVANTAGE
Transitional times negate the "business as usual" approach. They offer the perfect opportunity to adopt a bold plan, to take a firm stand to differentiate yourself and your organization from the competition. Presented are viable options to create effective differentiation, to grow your organization, to enhance your profitability and to loyalize customers. This program enables you to discover your unique point of difference and how you can capitalize on it in a marketplace blinded by overexposure.
On Execution
Execute or Be Executed
STRATEGIES TO MAKE IT HAPPEN
This program is a wake up call to all marketers in today's marketplace. It addresses the biggest issue in business today: a failure to execute.
It's easy to talk! We all do it, commenting about what's wrong with our organization, about what we want to do, about how great it would be "if only"... Yes, it's easy to talk—but talk doesn't get things done. It doesnt change anything, it doesn't move your organization forward.
Recognizing the huge gap between talk and action, this program's premise is that the engine that drives business today is execution. In order to survive you must execute your plans and strategies.
The program focus therefore is on moving strategy to action. It assists participants develop a personal step-by-step approach that empowers them to act and enables them to do so successfully.
It outlines the primary focus of a customer's value perspective. It emphasizes the advantages in incorporating product and service excellence into the organization's vision. And finally it highlights the tangible benefits to be accrued by effectively executing in every area.
On Change/The Changing Marketplace
Look out! Here comes tomorrow!
THE STRATEGIES TO PREPARE FOR TOMORROW... TODAY
Marketplace concerns and demands, business trends and the implications of today's technologies are outlined, as are techniques for successfully managing change, finding a differentiated stance, and developing a future-focused plan. The program outlines the strategies to develop a future-focused vision; adopt a multi-layered perspective; grow a unique service strategy; exploit new technology; and become a catalyst for action.